Hi there! I’m Jess Dang, and I created Cook Smarts in 2012 with a belief that the ability to cook simple and real food could contribute to a healthier, happier world.

I started out by providing in-home cooking lessons throughout the Bay Area. This experience helped me see that most home cooks just lacked the building blocks to cooking. No one had ever taught them how to prep efficiently or use a knife correctly, so it was easy to become frustrated and discouraged in the kitchen.

My goal was to help solve these common cooking challenges by creating products, tools, and information to empower home cooks to navigate confidently through the kitchen.

With the help of a larger team, Cook Smarts now creates weekly meal plans, cooking guides and infographics, and online cooking lessons, all designed to help anyone build a strong cooking foundation.

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Our Commitment

Cook Smarts isn't just another cooking site or food blog.

Our mission is to teach and problem solve in the kitchen.

We do more than just create recipes; we teach people how to cook through our meal plans, guides, infographics and online cooking lessons.

We prioritize creating the best learning experience.

Our focus will always be on providing products and information that truly educate, inspire, and help solve common kitchen challenges.

We believe that people learn better when supported by a community.

Our members and readers form a community of Kitchen Heroes who are now 100K+ strong.

We are a small company made up of a team of four Kitchen Cheerleaders.

Our team isn’t just passionate about cooking and health; we’re all truly cheering you on throughout your cooking journey.

Our Team

Jess Dang

Founder & Chief Kitchen Cheerleader

Jackie Sun

Marketing & Social Media Cheerleader

Jess Smith

Meal Plan Creator & Cheerleader

Sarah Byun

Support Cheerleader

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